Break

Fig: 1 - Urban stress in cities is experienced by the huge population living its fast-paced life.

ILLUSTRATING IMPACT

UNI invites Architects, Visual/Graphic Designers, and the student fraternity for the first edition of its series of Graphic Design Challenges as part of its unit block, Graphis. 

Challenges under ‘Graphis’ are carefully curated to bring out the best of visual communication and graphic language to educate, reflect, and inspire change with respect to pertinent world issues through visuals. 

A picture is worth a thousand words, and Graphis abides by that adage, to inspire participants to try and portray complex ideas and emotions through a still image. 

The competition understands the importance of efficient and effective communication in the digital age and aims to recognise innovative ideas and techniques that aim to redefine the notions guiding conventional graphic design, and foremost, create impact.

Fig: 2 - Stress can have an effect on the physical and mental well-being of citizens.

THEME: URBAN STRESS

’Urban stress’, as arbitrary as this sounds, due to its tendency of being anything from subjective experiences to a collective consciousness, is a term given to the state of physical, mental and emotional stress that arises from living in a city or any other densely packed, busy community.

While urban living in itself is a very efficient and modern lifestyle, sometimes between the rut of work-life and social life, we start losing a sense of self and the anxious wait can stress people out. This phenomenon is seen throughout various cities and their residents and is being addressed around the world in various ways to improve people’s ways of life and productivity. But most people fail to recognise this stress and go on with their lives despite the debilitating effects it has on their lives. By spreading more awareness amongst people about staying conscious towards themselves first and then adopting a better urban lifestyle, we can uplift the community towards a better tomorrow. 

The objective is to make an architecture poster/artwork in the form of a visual illustration that depicts urban stress faced in daily life in urban areas. 

DELIVERABLES

You have to deliver a graphic/visual outcome representing the given theme, based on the following outlines. Only one final graphic design needs to be submitted. The image should be of size [2800px x 3200px] in portrait or landscape digital format (JPEG only). The graphic may be entirely hand-drawn and rendered, digitally created, or a combination of both. The usage of photographs, stylized/credited or otherwise, directly is strictly not allowed. 

The use of lassoed graphics lifted from an existing image is limited to half of the total graphic. (The guidelines are indicative, and are placed only to reduce plagiarized artworks – any infringement detected or reported will be notified, and may be removed from competition if found guilty).

The list of deliverables are:

1.    Title
2.    Subtitle
3.    Artwork
4.    A few process images
5.    A statement in about 100 words supporting the artwork - You can attach this as an additional image below your artwork

OBJECTIVES 

Awareness: Primary aim is to inform and spread information about this issue.

Expression: The graphic should effectively communicate its intent and idea to the viewer.

Lucidity: Clarity in composition and intent to communicate the idea better.

Visual Delivery/Aesthetics: A distinct visual language to help the graphic stand out for better communication.