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David Schuemann

@david49

CF Napa has created some of the fastest-growing and most successful alcohol brands in the world.

Profile Projects

About

Projects

David

Alley 6 Craft Distillery

Alley 6 Craft came to CF Napa to design packaging for their craft spirits. The solution was a design that captured the artisanal nature of their distillery that produces small batch productions from their Alembic Copper pot stills. The foil accents mimic the copper stills and every bottle's batch information, bottle number and bottling date is hand-written.

David

Apple Pie

Oliver Winery & Vineyards came to CF Napa to develop the branding and packaging for their 100% apple wine. The label die cut was inspired from pie boxes and the design expresses the feel of nostalgic Americana through hand-drawn type and a graphic of the lattice top of an apple pie. The final touch was an apple at the label's center stamped in red foil.

David

Backhouse

O'Neill Vintners & Distillers asked CF Napa to redesign the Backhouse wine brand to a boutique, artisanal selection to be sold exclusively on-premise primarily for by-the-glass programs. The packaging needed to appeal both to bartenders as well as to consumers looking for a high-quality, credible selection amongst more recognizable national brands.

David

Calculated Risk

We helped craft the brand's story that envisioned Calculated Risk as an encapsulation of the creativity born from those willing to take a risk. We represented the analytical aspects of thought processes with a series of "+" and "-" signs. Visionaries will discover the hidden plus symbol; a validation to those who see things differently.

David

Camelot Mead

Mead is the oldest alcoholic drink known to man. It is made from honey and water via fermentation with yeast. With this in mind the design is an avant-garde collage of historical illustrations flowers, bees and European aristocrats montaged with an abstract building block graphic that speaks to the key elements of this wine and the honey comb.

David

The Gin Foundry

The custom bottle was inspired by old apothecary bottles and medicinal Gins. A Mediterranean blue was chosen for the Europa Gin and an etching of a sea monster that were so often depicted on the historic maps of the trade routes. The printing is textural with embossing and foil over stamping to put the finishing touch on the rich layered look of the package.

David

Hardin

Our objective was to redesign the brand logo and packaging to compete within their category and feel more premium. Our solution was an abstract and modern design . The highly textural expression of organic lines represent the rows of the vineyard, with a single red line representing the red wine at the center.

David

Exitus Bourbon Barrel Aged Wine

Bold and unconventional, Exitus is a red wine aged in Bourbon barrels. The design elicits a sense of luxury as well as a bit of a bad boy attitude through the use of a black label with gold foil embellishments inspired by tattoo culture. The final touch was a strip seal over the top of the closure of the bottle that calls out the 3-month age statement.

David

Kelleher Family Vineyards

Kelleher Family Vineyards is situated along Highway 29 in the famous Oakville Appellation in the heart of the Napa Valley. They came to CF Napa to redesign their identity to better capture a more contemporary expression and vision. The solution is a mono weight line that forms the letter K capturing a contemporary, yet timeless expression for the brand.

David

Forbidden Fruit

St. Julian Winery and Distillery asked CF Napa to design their new hard cider that is crafted utilizing Michigan apples from farm to glass. The name evoked a sense of mystery and an intrinsic naughtiness. The brand needed to feel craft and authentic. Our solution combines the classic symbol of the Garden of Eden's apple in a die cut with the serpent.

David

Gathesa

The client came to CF Napa wanting a package design that captured their love of their ranch and the owner's cowboy-at-heart personality. They developed their brand name by combining their sons' names: Gabriel, Theodore & Samuel. We created a monogram from their sons' initials surrounded by a Western-inspired label design.

David

Errazuriz Max Reserva

The design was inspired by Errazuriz's winery built in the Aconcagua Valley in Chile over a century ago. The design was inspired by the winery and the indigenous patterns of Chile allowing the label to tell the story of the history of this estate through a contemporary expression.

David Schuemann

About

Projects

Alley 6 Craft Distillery

Apple Pie

Backhouse

Calculated Risk

Camelot Mead

The Gin Foundry

Hardin

Exitus Bourbon Barrel Aged Wine

Kelleher Family Vineyards

Forbidden Fruit

Gathesa

Errazuriz Max Reserva

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