Swiss Original

For centuries, the Swiss tradition of Emmentaler AOP cheese production has focused on the art of cheesemaking, on artisan skills and on HAND MADE expertise, all underpinned by a caring attitude towards nature, time, materials, know-how and the vital energy of the environment we live in.
In order to be able to continue to read, refresh and interpret its own values in an innovative, contemporary and disruptive way, from the outset Emmentaler Switzerland has always been very keen and interested in engaging, supporting and promoting the world of art, talent, and creativity for all.
As was the case in past competitions, exhibitions and communication initiatives, Emmentaler Switzerland is launching a new open creative competition for the collection, valorization, and exhibition of a broad selection of works and thematic artworks.

THE SWISS ORIGINAL

As part of the new globalization of recent decades, we have learned to appreciate not only certain values and products shared by many civilizations but also values and products expressly linked to the geographical, historical and cultural origins of specific local areas. 
This competition aims to collect, valorize and exhibit artworks that tell stories of Swiss originality. Originality intended in terms of both methods and content that are more specifically and quintessentially “Swiss”, as well as those that are more ironic, interpretative and disruptive.

DESALL

Desall.com is an open innovation platform dedicated to design and innovation, that offers to companies a participatory design tool involving in the creative process an international community coming from all over the world. To date Desall gathers more than 100000 creatives from over 210 countries and has collaborated with international brands like Luxottica, Whirlpool, Electrolux, ALESSI, Enel, Leroy Merlin, KINDER, Barilla, illy, Chicco, Mondadori and many more.
Thanks for the contamination of different cultural backgrounds and creative industries, the Desall community is able to provide high-quality project solutions for every product development phase requested by the client, from concept to product design, from naming to packaging.